My Recruiting Blog

The rising unemployment rate shows that fewer employers are hiring workers for jobs.

According to the Bureau of Labor Statistics, 9.5 percent of Americans were unable to find jobs in June. Those that do have positions opened aren't recruiting online as aggressively as they were before the recession began. Because of this, one new job search site has decided to offer employers the ability to list their available employment opportunities free of charge.

According to a recent press release, the career search site On the Way Resume is currently offering a summer promotion to encourage employers to use their website for advertising job listings.

Since many companies are downsizing their HR departments and budgets are tight, many employers can't justify paying large sums of money to announce a staff vacancy. On the Way Resume hopes that offering businesses the ability to get the news out about their jobs without charging will draw attention to their site.

Through the Summer Promotion job seekers will be able to sign up for the service at a reduced rate and employers will receive a lifetime membership to post unlimited jobs for free.

"Why should employers continue to pay exorbitant fees for posting these jobs?" asked Ken Nielsen of On the Way Resume. "And why should serious job seekers get lost among the millions of people who posted their resumes on a site for free without any commitment who may not be actively seeking employment?"

Nielsen and the rest of On The Way Resume feels that their format will work better for both employers and job seekers. Those who post their resumes on the site do have to pay, but this limits the white noise from inactive job seekers. Employers who use On the Way Resume then don’t have to worry about trying to contact individuals who aren’t actually on the market for a new job.

"Employers have the opportunity to post job openings for free and job seekers gain visibility and credibility by being part of a much smaller candidate pool," Nielsen said.

According to release, On the Way Resume feels that one of their more unique features is what they call the "Resume Snapshot." Job seekers who use the site list what they consider to be their key job qualifications on On the Way Resume, which then turns these qualities into a sticker or magnet. The job seekers then put this on their vehicle so that employers can contact them through a secure website portal.

"Companies have been using vehicle graphics for years to promote their businesses with what is basically a moving billboard," Nielson said. "We use the same concept to help job seekers stand out form the crowd. How else would a potential employer know that the person in the car next to them is not only looking for a job, but is serious enough about that search to invest in our service and innovative enough not to just wait around hoping the right job will come their way."

Labels: Jobs